10 interiors+sources november2016 interiorsandsources.com
In the last year and a half of traveling for i+s, I have gotten into the habit of picking up a piece of art or jewelry unique to the environment it came from. Similarly to how my great grandparents—fervent explorers embracing the newly opened world of travel via high-speed
ocean liners and airplanes—had brought back goods from around the world which I would
explore as a child, the thought was that I was bringing back artifacts. I’m not just experiencing
life, but surrounding myself with physical reminders of my journey.
Something unexpected happened as I found myself keeping my eyes peeled for the unique
bits and pieces of each place I visited: the “who” became more important than the “what.”
It started last October as I was visiting the California Bay Area. Being from Northern
California originally, I didn’t think much about bringing home a piece of art from that trip, but
as my mom and I looked through the Emeryville West Elm, we met Sarahjane Bernhisel, a
graphic designer who sells her brightly colored and crisp printings on Etsy (her work can be
found on page 40). West Elm acts as a pop-up shop to independent designers from time to
time, and this was Sarahjane’s second or third event with the Emeryville store. Chatting with
her about her work, I became excited by the prospect of getting to know more makers and
craftspeople through my work with i+s.
For many reasons, including the recession and advancing technology, crafts are having a
revival. Clients are looking to embrace their individuality through aesthetic means. That could
be because we live in a world of bite-sized information where the image posted to Facebook
or the look of a tiny square app button can make or break whether someone will continue to
interact with your company, but regardless, we are seeing more and more that it’s not just
that the client is looking at a chair to sit in: they’re looking for a chair that says something
about them as individuals in just a glance.
That focus is particularly clear in our How I Sourced It feature looking at the use of color in
tech start-up BlueCore’s LES location, designed by Justin Huxol of HUXOL (page 64), and the
original pieces by OldCoolNow (Breakdown, page 42.) The pieces chosen for the Shop Local
Sources (page 38) mostly came from word of mouth by continually asking, “Whose work is
catching your eye these days?” Like a chain letter, our connections grew as people suggested
designers of their own.
Our intention with this Shop Local issue is to bring to light all of the amazing designers
you won’t see in the trade show circuit or in advertisements. But it’s not that they’re hiding.
Many craftspeople rely on social media—Instagram in particular—to get their products out there. I
keep in touch with Sarahjane and others through likes and shares. It may be strange to think, but
“What’s your @?” (or “handle”) is becoming just as important a question as, “Got a card?”
Kadie Yale | Editor in Chief
EIC Kadie Yale moderated a panel on inspiration during the Mohawk FWD
event in Santa Fe. The world renowned speakers included (clockwise from
top left) Martin Lesjak ( 13& 9), Joey Shimoda (Shimoda Design Group), Royce
Epstein (presenting the panel, from Mohawk Group), Kadie Yale, Susan Chang
(Shimoda Design Group), Cheryl Durst (IIDA), Verda Alexander (Studio O+A),
and Anastasia Su ( 13& 9). Check out our Facebook page for the panel video!
Editor at Large Robert Nieminen
visited Arborite’s manufacturing facility in
Montreal and learned about the wonderful
world of laminates.
Deputy Editor AnnMarie Martin
moderates "The Future of Be-ing
Original" panel in Boston.
Art Director Kim
Barbrie visited the
Paolo Soleri Studios
in Arizona and was
charmed by the
Managing Editor Jenna
Lippin recently visited
Bologna, Italy, to attend
Cersaie, an annual
See what else interiors+sources has been up
to this past month at
Mood Board | Editorial
interiors+sources® is dedicated to the advancement of the
commercial interior design profession. It connects design
professionals with the projects, products, firms, and associations
that shape the built environment and promotes the value of
design services in the creation of functional, sustainable, and
aesthetically-pleasing environments. Each issue delivers relevant
and timely information that equips design practitioners with
the knowledge and tools necessary to reach design excellence
in their own practices. Editorial ideas and contributions are
welcome from all members of the design industry.
MISSION STATEMENT CORRECTION
In the October 2016 issue Field
Notes, “Fighting the Good Fight:
Why Advocacy is Important,” we
referenced the Iowa State Design
Coalition in the second paragraph
instead of the Utah State Design
Coalition. We regret the error.
The SEARCH for
what’s new has
become more personal