Gordon. “We create what we feel is needed together with what is requested of us,”
Casañas-Judd explains. “If we can think it, we can make it ... from our wallcovering
designs to Swick Board, our WiFi Bluetooth speaker housed in a life-sized surf-
board. There are no rules!”
While SO GOOD represents the first collaboration between Wolf-Gordon and
Me and General, it was not the design firm’s first foray into wallpaper design. “We
had already begun to exercise our design muscles in the wallpaper field a few
years back when we were requested by clients to come up with a design/brand
for their home or building,” Judd recalls. “We started creating custom wallpaper
designs that adorned their interiors, and we reached out to Wolf-Gordon to manu-
facture these custom patterns.”
With their working relationship firmly in place, Wolf-Gordon approached Me and
General last year to create several more unique, bold designs for the company that
were not inspired by a specific project, per se, but whatever inspired the trailblazing
design team. “Wolf-Gordon allowed us to design what we love—bold shapes,
movement, inspired by all things from architecture, music, fashion, art, and the very
elements that surround us as we move throughout our day,” Casañas-Judd says.
Me and General’s inspiration resulted in four modern patterns—Echo, Nouveau,
Vista, and Perch—that comprise the SO GOOD collection. Vista and Echo are both
completely new patterns, while Perch and Nouveau were inspired by the firm’s
projects but tweaked for the collaboration.
As its name implies, Echo depicts the sound of design reverberating through
a space. The elongated diamond shapes formed from parallel lines appear to shift
back and forth, giving walls a sort of kinetic energy. It is offered in colorways of
silver Mylar TM on soft gray, gold on black onyx, and copper on pinkish-gray.
Nouveau repeats a simple diamond shape in a mirrored kaleidoscope sequence for
an ever-changing design. The standard matte off-white, sand, and dark gray grounds
form the basis for the decorative linework in gold, silver, and copper Mylar, respectively.
Perch is a lively geometric inspired by the Perch/Harlem building, designed by
Me and General. Inspired by the building’s asymmetrical windows, the pattern is
offered in standard colorways of Blush, Dusk, and Smokey.
Finally, Vista is characterized by a rhythmic, interlocking cityscape design
informed by the sharply defined outlines, geometric motifs, and zig-zag forms
of the Art Deco style. It is available in combinations of silver/steel blue, reflective
white/opaque white, and high gloss black/matte black.
Beyond its aesthetic appeal, the SO GOOD collection also features all the
durability a designer could ask for thanks to its construction. The patterns are all
digitally printed on 100-percent Mylar-faced vinyl with a nonwoven polyester/
cellulose backing. The collection also meets all commercial standards for
performance, including an ASTM Class A and NFPA 286 fire rating. Additionally,
SO GOOD wallcoverings are free of phthalates (BBP, DBP, DEHP, DIDP, DINP,
DnHP, and DnOP), as well as conflict minerals and heavy metals. ➤