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when they incorporate and integrate sustainability and
resilience along with health and wellness. Because
these are the areas of the built environment that we
deal with every day, this is where we can make our
At ASID, we believe interior designers will increasingly be called upon to design spaces that encourage
positive behaviors and enhance the human condition,
not just in the workplace and healthcare, but also in
education, retail, hospitality, and housing. Initiatives
like the WELL Building Standard are a harbinger of
where the industry is headed. We are focusing our
efforts on preparing designers to assume a leadership
role in this transformation.
In August of last year, ASID announced a commitment to the Clinton Global Initiative to develop
ASID Protocols for Health and Wellness in Design
to improve human well-being through better design
and construction. That commitment helped lead to
the development of a new education and technology
platform, the ASID Academy, to help designers make
smarter design decisions about products, materials,
and building components that place occupant health
and wellness first.
Another goal of the CGI commitment is to bring the
various disciplines within the built environment together
to meet and collaborate with a variety of stakeholders.
This provides us with new opportunities to interact with
decision-makers who would not regularly interact with
designers and educate them about what we do. By
working together toward a common goal, they can see
firsthand the value and impact of design.
I recently attended the first Impact Summit,
hosted by ASID and the Interior Designers of Canada
(IDC), held at the Lake Nona Medical City in Orlando,
Fla. Over two days, designers, thought leaders, and
representatives from the government, non-profit, and
private sectors met to learn about recent developments
in design and to collaborate on creating strategies that
will result in healthier people and buildings. Because
it is a community comprised of medical, educational,
commercial, retail, and residential buildings, it was an
ideal location to show firsthand how all design niches
have an impact on the human experience.
Although it often is not top-of-mind for them, when
clients and decision-makers experience for themselves
the impact of design on wellness, well-being, and quality
of life, they want it for themselves. It is up to us to
raise their awareness. Before your next presentation,
think about how you will demonstrate the value of the
impact of design to your client.
Sandy Gordon, MFA, FASID, LEED AP, is chair of
the ASID Board of Directors, and principal of Sandy
Gordon Interiors, a consultant firm based in Madison,
Wis. Learn more about ASID at ASID.org.
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Our designs have the greatest impact when they
incorporate and integrate sustainability and
resilience along with health and wellness.
Because these are the areas of the built environment
that we deal with every day, this is where we can
make our greatest contribution.